Benefits of Internet Marketing

Marketing methods have changed greatly over the years, traditionally, marketing was done in magazines, newspapers, radio, and television. Today, things have changed and most businesses are doing their marketing on the internet. This is because the internet offers more targeted marketing that is cheaper and access a wider audience. In this article, we are going to take a look at some of the benefits of internet marketing.

Reach

The internet knows no distance barriers, and this means that when people market online, their targets can be anywhere in the world. This means that businesses can sell goods and services anywhere, although localization services would be important since they ensure that products are suitable for local markets and comply with local business regulations. Localization services include translation and product modification to suit local markets.

Cost

Internet marketing is way cheaper than other traditional marketing methods such as via physical outlets. Property rental and maintenance costs are eliminated on the internet, and there is also the fact that one doesn’t need to do things like buy stock to display. The stock can be ordered on demand.

Personalization

One of the best things about the internet is that you can get a hold of customers purchasing history and preferences, and personalize your marketing offers to them. Targeting offers will give clients what they want, increasing the value of sales.

Relationships

The Internet is a platform where businesses can build relationships with customers and increase their retention levels. This can be done through things like follow up emails when customers purchase, sending them occasional special, personalized offers, and inviting them to review the products that they purchased, which helps build a sense of community.

Social

Social media is very important when it comes to Internet marketing. Social networking and online revenue growth go hand in hand, since many people are influenced by social networks, sales going up by at least 5 percent.

The Voice Realm

Still on the topic of internet marketing advantages, we are now going to take a look at The Voice Realm. The Voice Realm offers affordable voice over talent for hire and can be reached on the internet via their website. they use an automated system, where the client deals directly with the chosen voice talent. Despite the low prices, their service quality isn’t compromised in any way. They have an online quote system that determines what it will cost to hire an actor, determined by length and usage. This means that voiceover talent rates are dependent on the points mentioned below:

• The number of words in the script and where the audio will be used. Are they for broadcast and internet, or non-broadcast usage?
• Additional loadings such as character reads, sync to video, medical or technical recordings (difficult pronunciations), and child (under 16) loading fee
• Production
• Live direct talent or talent in your studio

Terms

• The rates are calculated based on word count
• Rates are buy-out (unlimited usage) except for radio, television and internet commercials, which are for one year from date of recording.
• Delivery + Editing + Syncing – Voice recordings are delivered dry (raw) with no music or editing, meaning you pay extra if you need the services.
• More than one script
• Script changes – less than 750 words allow for 1 initial record, then 2 full re-records for changes in tone and style. Over 750 words attract 50% re-record fees if no live direction is given. Revision fees apply (within 30 days of original booking)

Summary

The internet has brought about many changes to the way we do things. That has made internet marketing one of the most effective marketing methods in the world. It could take your business to another level.